Jan/Feb 2008 - A New State of Excellence

One of the hardest issues about selling can be revealing the costs, more so when you know you are competing with others for the business. I have been in this business for 10 years and the one item that seems to catch people by surprise is the cost of the tooling. Don’t misunderstand me, we are very competitive with our tooling costs, nonetheless, it can be a concern. There are customers who want a two-sided key tag or medallion yet do not want to pay tooling charges.

We have a great solution for the possible deal breaker. We maintain a large catalog of stock image tools that you can use in your project at no cost. We are now offering new tools for your consideration.

I am very excited to introduce and unveil to you our State Quarter Series. We have created tooling with the new, unique images for all 50 state quarters. There are a lot of proud residents waiting to have their state quarter image minted on your next minting project. We have captured every detail you see on the actual quarter. This setup can be used on both key tags and medallions. Please note the images shown to the left; truly stunning examples.

Normally, I would have provided several selling scenarios for you, but I wouldn’t want to overwhelm you with possibilities just yet. Please check out my article every other month at www.wendellsinc.com and "Lets Talk" about ways to sell medallions. We want you to have the tools!